Wednesday, March 16, 2011

Business Model Generation

BUSINESS MODEL GENERATION.

I want to talk you about a book I read.
It is called as the title of this entrance of my blog is: Business Model Generation, and the finding of this book has been a milestone in my Master Thesis, since it has give me the conceptual ground that had allowed me to start writing. Also, since I consider myself as an stating entrepreneur, it is great way to start since it was made exactly for that.

The book was written by Alexander Osterwalder, who in his PhD project worked on Business Models innovation and since then, became an renown talker with his valuable contribution to entrepreneurs and stablished enterprises.

The author gives to the reader a tool to understand a business model, also a powerful way to «see» it and understand it even more. The way he achieves this is by 9 building blocks, as he calls them. They are: Value proposal, Customer segment, Channels, Customer Relationships, Revenue Streams, Key Resources, Key activities, Key Partnerships, and cost structure. These individuals segments of the business model create, to want Osterwalder defines the « Canvas» (See canvas). The canvas allows the entrepreneur to create an easy relationship between each of the 9 blocks, and also to modify it at will. This tools might seem simple at the start, but when you compare this to other representations available of business models (i.g work of professor Casadesus-Mansanell See table).

This is meant to be a simple entry, about the book. I will latter stress more of the facts that make of this a great tool. Also I will introduce from the blog from the Alexander Osterwalder’s Blog, peaces of information that I will considered important.

Here are some preliminary links that, if interested can call your eye.

http://www.businessmodelgeneration.com
http://www.businessmodelalchemist.com/

À tout de suite.

J'ai reussi

BROCHETTES DE POULET TIKKA

500 g d'escalopes (ou de blancs) de poulet
2 gousses d'ail
1 cuillère à café de coriandre fraîche
1 cuillère à café de gingembre en poudre ou fraîchement râpé
1 cuillère à café de cumin moulu
1/2 cuillère à café de curcuma moulu
1 pincée de piment de Cayenne
noix de muscade râpée
2 yaourts natures
1 citron
1 cuillère à soupe d'huile
1/2 cuillère à café de sucre en poudre
1 cuillère à café de concentré de tomate
Sel
Brochettes de poulet tikka Le poulet tikka est une recette traditionnelle de l'Inde. Comme la plupart de recettes indiennes, elle est épicée mais pas forcément pimentée ! Cuisinée ainsi, la viande est bien moelleuse. Pensez à bien la faire mariner la veille. Encore une délicieuse recette de Michèle !

1. La veille, découper les escalopes de poulet en petits morceaux de 2-3 cm de côté. Peler et hacher les gousses d'ail, laver et hacher la coriandre. Presser le jus de citron.
2. Dans un saladier, mélanger le piment, l'ail, la coriandre, le gingembre, le cumin, le curcuma et la noix de muscade, ajouter les yogourts, le jus de citron, le sucre, le concentré de tomate et l'huile, bien mélanger pour que les épices soient bien réparties. Placer les morceaux de poulet dans la marinade, les enrober et laisser reposer au réfrigérateur une nuit.
3. Le lendemain, préchauffer le four quinze minutes sur la position gril. Égoutter les morceaux de poulet et conserver la marinade. Répartir les morceaux de poulet et les piquer sur quatre brochettes, placer les brochettes sous le gril du four pendant sept à huit minutes, les retourner ensuite et les cuire sept à huit minutes de l'autre côté.
4. Verser la marinade dans une petite casserole, la chauffer à feu doux et la laisser réduire pour obtenir une sauce orangée, onctueuse et légèrement épicée.
5. Disposer les brochettes sur le plat de service, verser la sauce dans une saucière et servir rapidement avec une salade et/ou du riz basmati.

Tuesday, June 30, 2009

An amazing video from DEUTSCHE WELLE

Lately I have seen a lot of the Berlin Wall. Also in one of my favorite channels has made an incredible documentary of 10 minutes long; this film shows with incredibly accuracy all of the parts of the Berlin’s wall. I will give you the link to the video, It is a must see!
http://www.youtube.com/watch?v=OwQsTzGkbiY
I recommend it in HD
And if you´re are curious about the making of it here is another one http://www.youtube.com/watch?v=G8d4gGOyhCs&feature=channel

Extended Producer Responsibility in EUROPE and NEXT the world.

Extended Producer Responsibility in EUROPE and NEXT the world.
“Incompatibility of chargers for mobile phones is a major inconvenience for users and also leads to unnecessary waste. Therefore, the Commission has requested industry to come forward with a voluntary commitment to solve this problem so as to avoid legislation. As a result major producers of mobile phones have agreed to harmonize chargers in the EU. In a Memorandum of Understanding (“MoU”), which was submitted to the Commission today, the industry commits to provide chargers compatibility on the basis of the Micro-USB connector. In addition new EU standards to ensure continued safe charger use will be developed to facilitate the implementation of the MoU. The first generation of new inter-chargeable mobile phones should reach the EU market from 2010 onwards.”
This is one of the brightest ideas concerning Extended Producer Responsibility (EPR).
Producers always want to make their products as cheap as possible, specially in the consumer electronics, making as much profit as they can. With the philosophy in mind, managers force designers to pass the cost reductions to all components of the product, specially in the materials that are chosen to make it. This causes that cheap and non recyclable materials like mercury, lead and others to end up in our every day electronics. To add to this, the relatively short life span of our electronic goods force us to buy, more often than necessary, electronic goods. All of these wrong decisions made by the producer (short lifespan of the product and cheap non recyclable materials) added to our constant need to buy the latest technology, has created a tsunami of electronic trash, that fills our trash dumps with hazardous materials.

To fight this, an important regulation have had some impact like the RoSH but most of the regulation only covers Europe, and you as a outsider of the EU can still buy a cheaper good with the same quality for a few Euros less.
But what if the producer instead of selling you their product, they rented it?
This will force them to take care of the waste produced by their product, thus making them more sensible to the non-recyclable components. Also creating a competitive advantage for the companies that not only comply with the future regulation, but also the ones that can take profit in the recycling process. So if the regulation passes, radioactive materials, lead, mercury and other will not be seen in in the future (Good new for all).
I wanted to post the news, basically because cell phone now days with is short life spam, it’s one of the primary product that contributes to the environmental problem. Also the new voluntary regulation can cause a domino effect. Essentially Europe is one of the biggest markets in cell phones and enterprises are not going to waste time and money designing one product to Africa, other to Latin America and other minor markets and that way they become a second hand regulators.
I hope that European Commission Vice-President Günter Verheugen can keep that splendid job and that’s the first step we need to a cleaner world.
You can read the whole news in English at http://europa.eu/rapid/pressReleasesAction.do?reference=IP/09/1049&format=HTML&aged=0&language=EN&guiLanguage=en read the 30 of June of 2009 at GMT-5.

Tuesday, June 23, 2009

My support to Mousavi even though I don’t have the right to do so

I don´t if you have seen what´s happening in Iran and especially in Teheran. If you don´t, well, I will tell you.
The Iran election on June 12 of 2009 got “elected” president Mahmoud Ahmadinejad, showing to occident countries that Iran can practice “Democracy” (Latter I will explain it, why I put in quotations marks), opposition leader Mousavi reported that the elections were a fraud and according to Chatham House and the Institute of Iranian studies at the university of Saint Andrews, said that in two conservative provinces the number of votes cast exceeded the number of eligible voters. In Mr. Mousavi Official web page (http://www.mir-hosseinmousavi.com/) the 23 of June of 2009 at 17:01 UTC time, only 34 million apparently vote over 46 million eligible to vote, something that is impossible due to the great confluence of people that voted that day, as an example: only in London the embassy of Iran was opened for elections from morning until 8 pm, but they extended the hours “due to the unprecedented number of people that turned up to vote ”. Abroad Mousavi already seemed like the winner, but according to the official count Mahmound, won with 63 percent of the votes. Iran's supreme leader The Grand Ayatollah Ali Khamenei rejected the allegations of fraud and the petitions of recounts of votes. Mr. Mousavi turned to his people and with the words “The country is yours” and made a hole country scream for their votes and a new campaign was born: “Were is my vote?”, which had the purpose of making the Iranian government recount the votes, and make ONG’s and other organizations be a part of this recount, also revoke the new government.
Mahmoud made it clear that he doesn´t want anyone knowing what´s happening and that Iranian affairs aren´t anybody else affairs, and although he has the full right to do so, he can´t force international journalist and opposition to silence and just step aside in this anti democracy parade. The best way to see what’s happening in the street of Teheran, is by looking at the video of Neda Agha Soltan, posted on youtube even though I do not agree in making publicity by looking in the death of somebody, I can see why Neda has became the new voice of the opposition.
So you can now see why elected is in quotations marks, and democracy as well, because they have chose a president but even him is a subordinate of the supreme leader of Iran with basically does everything as he pleases.
Seeing all of these just makes you think of how crazy the world is, as somebody said: “It’s probably better if we just talk, and most important of all: LISTEN”

Monday, June 22, 2009

Introduction and Welcome to my blog

Throughout these blog, I want to keep you informed about everything that’s happening in the world of renewable Energy, Clean Energy, political and technological developments around the world and the way we can use the given information for the improvement of our lives. As well I will be rather technical in some articles, as the writer of such blog is and Engineer.